Brand
Brand guidelines
How to represent cricnepal — drawn from the Nepal cricket kit: navy, red and white.
cricNepal
Colour palette
The kit colours carry the brand across light and dark. Navy is primary; red is the accent for emphasis and actions.
Jersey Navy
#2B2F4B
Primary brand
Nepal Red
#EC3339
Accent / action
White
#FFFFFF
Surface / on-navy
Ink
#0F172A
Text / dark surface
Voice
Clear, accurate and respectful. We explain the game without hype — confident on facts, generous with context, fair to the people in it.
Do
- •Use the wordmark with clear space around it.
- •Keep navy + red + white as the core palette.
- •Use red sparingly, for emphasis and actions.
- •Maintain strong contrast for readability.
Don’t
- ×Don't stretch, rotate or recolour the logo.
- ×Don't add shadows, gradients or outlines to the mark.
- ×Don't place the logo on busy, low-contrast backgrounds.
- ×Don't introduce off-brand accent colours.